Meet Paige Cey, RBC Canadian Women Entrepreneur Awards Ones to Watch Finalist

Paige Cey, co-founder and co-CEO of Benny, a 2025 RBC Canadian Women Entrepreneur Awards finalist, is introducing a new standard to the world of energy drinks.

Benny is a wellness-focused energy drink brand built for caffeine-conscious consumers. She co-founded the company with Julie Letizia after experiencing the adverse effects of traditional energy drinks themselves. Since launching, Paige has helped grow Benny into a brand available in thousands of stores across Canada, delivering energy, focus, and vitality without the crash. With a focus on innovation, wellness, and consumer experience, she is shaping a new standard in the beverage industry.

In a bold move that promises to shake up the Canadian beverage market, Paige is spearheading a revolution in the energy drink sector. Meet Paige and discover how she is redefining how Canadians perceive and consume energy beverages, moving beyond the conventional to offer something truly distinct and impactful.

I knew I wanted to be an entrepreneur when…

I saw other women, like Sophia Amoruso and Sarah Blakely, make a name for themselves. For as long as I can remember, I’ve dreamed of owning my own business and working for myself. 

Entrepreneurship is made for me because…

I’ve never been one to play by the rules. I’m not necessarily a rule breaker, but my parents would agree that I like to test the limits. I value an uncapped potential, and no two days look the same. 

The impact I hope to make through my work is…

Inspiring others to live their best lives—both through health and wellness with my product Benny, but also through creating life on my terms. 

One of the most important lessons I’ve learned on my entrepreneurial journey is…

Rejection is redirection. Show up and work hard, but have patience in knowing that any missed opportunity is always setting you up for your best bath forward. 

My proudest accomplishment is…

Making our first million dollars! 

The biggest risk I took that paid off was…

Taking my severance money from getting let go from my “dream job” to start my dream business. 

My biggest setback has been…

A blessing in disguise. It seems like at least once a week, we have a major “setback” or disappointment that feels like we’ll never be able to recover from, but it always works itself out. One of my favourite quotes is “everything is figure-out-able.” 

I overcame it by…

Showing up, doing the work, and not getting too swept up in what’s “going wrong”. 

The best advice I’ve received as an entrepreneur was…

Don’t take yourself out of the game. You can let other people reject you or tell you “no,” but don’t let that person be you. Make big swings and have big goals. 

I surprise people when I tell them…

I’m a triplet! I’m super close with my family. They make this rollercoaster of a journey so much easier. 

If I had an extra hour in the day, I would use it to…

I want to say see friends, but honestly, I would probably just use it to get closer to inbox zero. 

If you Googled me, you still wouldn’t know…

How scrappy we’ve been with Benny. Many people assume we have raised a substantial amount of capital or come from a wealthy family background, but we’ve been maxing out our credit cards and draining our savings to keep growing the business.

The future excites me because…

In so many ways, this is just the beginning. This is my first business, and I’m still far from even turning 30. I have so much to look forward to in life and in business: getting married, having my own family, taking Benny all over the world, and expanding my business to 2, 3, and 4….

Connect with Paige Cey on LinkedIn.