Connie Lo is a recipient of a 2020 RBC Canadian Women Entrepreneur Award in the Women’s Entrepreneurship Knowledge Hub Micro-Business Award category. With a life-long passion for entrepreneurship and natural beauty, Connie is the co-founder of Three Ships, a vegan skincare line based in Toronto.
My first job ever was… a café barista at the age of 13.
I decided to be an entrepreneur because… I didn’t want to feel like just a number in a large organization, and really wanted to see the direct impact of my actions on the world.
My proudest accomplishment is… surprising my mom for Mother’s Day this year during the COVID-19 lockdown with an at-home high tea, complete with pastries and desserts from her favourite spots across Toronto. Seeing her so incredibly happy and surprised is one of my proudest moments as a daughter.
My biggest setback was… imposter syndrome. I lived in constant fear that people would one day “figure out” that I was a total fraud, or that I wasn’t capable of running my own business.
I overcame it by… documenting every day what I did and how my actions contributed to our company’s success. By tying my effort directly to Three Ships’ growth, I was able to see that our success didn’t come down to luck or good fortune, but rather my hard work, intelligence, and resourcefulness.
If you Googled me, you still wouldn’t know… that I’m a huge wellness, fitness, and productivity junkie! I can spend hours procrastinating and researching healthy recipes, smoothie concoctions, workouts, and productivity hacks!
My best advice for small business owners is… you don’t need a lot of funding or any connections to build a company. We only had $4,000 in savings with absolutely no connections in the beauty or manufacturing space. With hustle and grit, we bootstrapped our business to where it is today!
The one piece of advice I give that I have trouble following myself is… creating a scheduled ‘end time’ to your work day. I probably achieve this 50% of the time! It’s hard when you love what you do but it’s so important to give yourself a break.
When starting my business, I wish I knew… to focus on staying in my lane, especially in the beginning days. It’s so easy to compare yourself to other brands that are farther along or have hundreds of thousands of dollars to launch their business. Focus on your mission and your company, and be proud of what you are accomplishing.
The future excites me because… we are at the cusp of huge growth at Three Ships. We’ve really hit our stride and I am so excited to share all the things we’ve been working on with the world!
Success to me means… living in alignment with your purpose, doing something that brings you and others joy, and being kind to everyone you meet.