30% Club Canada


How Jeff Perera is using support — rather than shame — to guide men towards a new idea of manhood graphic

How Jeff Perera is using support — rather than shame — to guide men towards a new idea of manhood

October, 7th, 2019

Jeff Perera credits his upbringing — and the negative male role models in it — for leading him towards his current career: as a speaker, writer, and facilitator focused on a modern view of manhood. His approach avoids shaming men for their learned biases, and instead encourages them to support each other as they build […]


How the CTO of Sun Life is using technology to create a more inclusive workplace graphic

How the CTO of Sun Life is using technology to create a more inclusive workplace

September, 5th, 2019

The job title of Chief Technology Officer isn’t usually associated with diversity and inclusion initiatives — but Rahul Sekhon, CTO at Sun Life, sees things differently. A passionate advocate and ally for women, people of colour, indigenous people, and individuals with disabilities (among others), Rahul is using tech to contribute to a broader strategy of […]


How Matthew Jefferson and Jordan Hart are lending their privilege to help others graphic

How Matthew Jefferson and Jordan Hart are lending their privilege to help others

August, 5th, 2019

Coined by Anjuan Simmons, the term ‘lending privilege’ describes using your own position or power to help underrepresented or disadvantaged groups. What does it look like in action? We spoke to Matthew Jefferson, who walked from BC to Newfoundland to raise awareness on the issue of missing and murdered indigenous women, and Jordan Hart, who […]


A deeper look at the design of everyday men — and what it means for women’s equality graphic

A deeper look at the design of everyday men — and what it means for women’s equality

June, 2nd, 2019

Deloitte recently released a report — The design of everyday men — that investigates men’s experiences with work, family, and masculinity. Co-author Eric Arthrell explains how his personal experience of becoming a father inspired the study, and why taking a closer look at men’s success is an opportunity for gender equality.     By Hailey Eisen […]


How a physics professor is helping to get more women’s voices into Canadian media graphic

How a physics professor is helping to get more women’s voices into Canadian media

May, 5th, 2019

Having spent 16 years as a physics professor at Simon Fraser University, Dugan O’Neil was well aware of the underrepresentation of women in academia — and was working to change it. His recent involvement with Informed Opinions, an organization committed to amplifying women’s voices in the media, is helping to end underrepresentation on an even […]


Building and championing Canada’s diversity story in tech: a viewpoint from the President, Venture Services, at MaRS graphic

Building and championing Canada’s diversity story in tech: a viewpoint from the President, Venture Services, at MaRS

March, 31st, 2019

Salim Teja’s long career in tech has touched every part of the ecosystem, from entrepreneur, to investor, to corporate innovator. In his current role of President, Venture Services, at MaRS, he’s not only championing Canada’s tech ecosystem, he’s helping to guide it towards greater diversity — with initiatives in research, representation, and funding.     […]


Building towards better: How a male-dominated organization is creating a culture of inclusion and moving towards a more diverse workforce graphic

Building towards better: How a male-dominated organization is creating a culture of inclusion and moving towards a more diverse workforce

March, 4th, 2019

The journey towards a diverse and inclusive workplace can be long and difficult — especially in an industry that’s overwhelmingly male-dominated — but David Pathe, President and CEO of Canadian resource company Sherritt International, knows that the benefits still outweigh the challenges. Here’s how his organization is making change.     By Hailey Eisen   […]


Moving from conversation to action: How OMERS is blazing a trail towards diversity and inclusion graphic

Moving from conversation to action: How OMERS is blazing a trail towards diversity and inclusion

February, 3rd, 2019

At OMERS, diversity and inclusion isn’t just a goal on the horizon. Satish Rai, Chief Investment Officer with OMERS, explains how the organization has created a culture that puts respect and support first, with policies and daily actions that reinforce their inclusive message.   By Hailey Eisen     There’s no shortage of conversations about […]


How Allen Lau, CEO & co-founder of Wattpad, built a majority-women, diverse and inclusive tech company graphic

How Allen Lau, CEO & co-founder of Wattpad, built a majority-women, diverse and inclusive tech company

December, 10th, 2018

In the often male-dominated tech industry, it’s rare to find a company with a good representation of women. At Wattpad, women are the majority, visible and in positions of power at every level. Allen Lau, co-founder and CEO, looks to his employees for guidance and diverse perspectives on what’s needed for an inclusive environment, and […]


The Role of Men graphic

The Role of Men

December, 5th, 2018

Over the last few decades, we’ve made progress towards gender equality in the workplace, and shifted our focus from ‘why’ we should be doing it to ‘how’ it can be done. The path that will most likely lead to success? One that includes men — as leaders, champions, and allies. Here’s why and how we’ll […]



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