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Meet Nicole Neuman, President and CEO of Synergy Engineering and 2020 RBC Canadian Women Entrepreneur Awards Innovation Finalist

As the President and CEO of Synergy Engineering, Nicole Neuman leads a world class team of EI&C engineers specializing in the design and global delivery of large materials handling projects. Nicole is 2020 RBC Canadian Women Entrepreneur Awards Innovation Finalist.

My first job ever was… a Red Cross swim instructor ahead of my lifeguarding years when I was 15. I was fortunate enough to selectively attend high school — provided my assignments were complete — so that I could work at the pools.

I decided to be an entrepreneur because… I’ve always enjoyed leadership roles and have been passionate about how I can contribute to people and our society. I found I had a knack for math and physics and I really enjoy working with people on new innovative technological solutions. I feel great when the people working with me are motivated and energetic encouraging that energy with a tangible goal we achieve together is extremely rewarding. I gravitated towards the senior leadership role at Synergy Engineering with the support and trust of my colleagues.  

My boldest move to date was… devoting my career to engineering in the mining industry!  I was originally discouraged from engineering by the people closest to me, but transferred into engineering from sciences at Simon Fraser University. Joining Synergy Engineering as a co-op student in 1995 and working at mine sites was extremely challenging — both emotionally and socially. At that time, there were very few women in electrical engineering and even fewer in mining, which presented huge challenges.

My biggest setback was… the first time I went to a large copper mine to implement a modification on a drive system I designed, and I was openly shunned by the mine employees (who were all men). They refused to work with me, sarcastically asking me what tool I needed to use to turn a screw as part of the modification, and then calling me the most horrible swear names to my face. At the end of that exercise I was driving away in tears.

I overcame it by… looking for women role models in the industry. The company leadership also helped shelter me from site work at local mines after that, often sending in a male electrician with me to interface with the mine staff while I led the electrician through the solution. Having a female role model was key to rising above the challenges that come with being a female engineer in a male dominated industry. Overcoming this particular type of challenge was empowering I hope to be that role model for others to encourage more women in this field.

If you Googled me, you still wouldn’t know… about my personal passion for the ocean and boating. Being on the sea revitalizes me, so I spend many days on my boat in various coves and bays along the BC coast whenever I can.

When starting my business, I wish I knew… more accounting principles, HR Law, and merger/acquisition tactics these are the areas that have been my greatest focus for learning and company growth and optimization most recently. These have been very fun to learn on the fly, but having a basic education in these areas would have been extremely helpful.  

My best advice to people looking to disrupt the status quo is… follow your talent, your driving interests, and above all, reach out to more seasoned individuals to seek mentorship or to simply bounce ideas off of. Whatever your challenges, someone has gone through something similar, and I know from experience that when one overcomes challenges they like nothing better than to help others succeed as well.  

I stay inspired by… attending conferences and participating in engineering societies. There are so many passionate and ingenious people in this industry networking with them energizes the brain and encourages my drive to always do things better.

The future excites me because… I know I can contribute to mining technologies for greener solutions. The visibility we are gaining is connecting us with more diversified leading edge businesses and exposing us to interesting strategic opportunities that will keep all of our people engaged and excited for the work we do.

Success to me means…  success is really measured by how enjoyable the resulting work environment is for our employees. The biggest goal I can set would be to have everyone feel successful and proud of what they can accomplish in their career. If we can have that at Synergy Engineering, we will be truly successful in industry and in our society.