The Secret to Taking on the Toughest Challenges in Entrepreneurship

BY GINA BIANCHINI
08 AUGUST 2012

As any entrepreneur will tell you, launching a business is not exactly easy. Taking nothing and turning it into somethingis, well, hard. If it were easy, it would have already happened. So how do I keep at it?

Entrepreneurship has too many ups and downs to measure my success by what I accomplish in terms of money or fanfare. Instead, I define my success around accomplishments that I can uniquely control.

1. Integrity. Have I done what I say I’m going to do? Have I treated people with respect?

2. Learning. Have I learned from everything I can? Objections. Questions. People. My own psychology.

I approach everything I do with these two simple goals. By defining my success this way, I quiet the negative voices in my head and have a different relationship with bigger challenges. Regardless of the outcome, they become opportunities to learn something. Read full article>>